Value of Online Reporting For Credit and Business Information

In the past businesses had to make phone calls or request credit information via fax from credit bureaus. Information about competitors was difficult to obtain. Online reporting services regarding credit information, company profiles, and vendor verification have changed all that.

Unfortunately these services for information specifically focussed on South Africa and other African countries have been limited up to now. There are only a few online services available enabling company managers to check the creditworthiness of consumers, obtain in-depth research reports regarding specific economic sectors and niche markets, as well as country reports.

Value of Information Available From Online Credit Services

No doubt, there is no lack of information on the Internet, but sourcing for such can be a daunting task. It is no longer the lack of information that is an obstacle for business risk management, but the overload thereof. Company CEO’s find it difficult to work through the tons of information clutter when all they need is to subscribe to these services.

With such an online reporting service, the user has direct access to credit information and can set profiles for alerts. Should any changes occur in the consumer or competitor profile regarding creditworthiness the user is alerted immediately. Instead of having to conduct periodic searches to keep tabs on the creditworthiness of clients and business partners, a profile can be created once and alerts received.

The information provided by credit information services is accurate, up to date, and relevant to the risk management division of the business. The clutter of information is thus removed enabling faster and more accurate decision making.

The online reporting services for Africa also for instance, provide bank code monitoring services as well as consumer tracing and valuable customised country and company reports. Online reporting services should be used if a business wants to streamline information sourcing and credit checking functions.

Building Your Coaching Business – Information Marketing – Lots of Clients

Here’s an answer to most of the problems experienced by coaches who are struggling to get more clients. Turn “no clients” or “few clients” into 20% to 70% of the people you touch giving you an appointment.

I do a lot of conference calls with struggling coaches. Here are the struggles that most coaches experience:

Typical Problems Experienced By Coaches

  • Can’t reach the decision maker – get sidetracked to HR and HR puts you in with ALL of the other coaches, consultants, trainers….you are a commodity in their view.
  • Can’t get the decision maker’s attention
  • When you do get to the decision maker, and they even seem somewhat interested, the bottom line statement is “Don’t have time,” “can’t afford that right now,” “I’ve got to keep my nose to the grindstone.”
  • Sending out pre-approach letters, but not getting any response.
  • Cold calling but not getting through, not getting returned calls from voice mail.

Do any of these sound familiar?

One Solution to That Problem

Here’s something that has been working extremely well with coaches I’ve worked with. Some have said they get 20% to 70% appointment setting rates when using this approach.

The first thing to note is to “stop selling” and “start helping.” Be an unlimited resource for everyone you touch, even if you touch them only once. You will become known as THE expert in that field, in your region.

First identify, your target market, if you haven’t already. Make that a narrow niche market. Even if you believe you can help the world, pick a narrow market for this approach and target the messages directly at them.

Send a letter to your target market that mentions that you’ve had significant results in ________ [name the target market], and then define a value statement around that. That means that you will indicate just how much impact you may have made on some people, or companies within that target market. Then tell them that you’d like to share some ideas that have worked with others like them, and will be sending them over the next few weeks.

Then, over 3-5 weeks, send them a printed article each week targeted to a specific problem in that industry. If you have been writing articles in an ezine, then you might also send them to that article online. It adds credibility when you can show that you are published, expert author.

At the end of 3-5 weeks, send a letter asking them how much value they got from your articles, and that you’d like to call some time to ask what they got from the article.

When you call, get them telling you just how much help that was. Ask them to put that into dollars and cents, or time saved. If they got any value at all, ask if you can set down with them over coffee to hear more about their business….

Notice, that at no time did I indicate I have anything to sell. This was all about helping them achieve their goals, and freely sharing information. The doors will be open…unless you go into the “sales” mode, at which time the door will slam in your face.

You have an appointment. Keep that appointment on “exploring their business” not on “selling.” This should get you setting down with 20% or more of your target audience.

What happens if you don’t get the appointment, but they did feel they had gotten some good information. Then ask if they’d like to continue receiving that kind of information. Add them to your newsletter, or email list for ongoing information. Many will find additional value from those emails. You will have another chance.

Upcoming articles:

  • We’ll discuss what to do and say in that meeting.
  • How to use that same approach, information marketing, in networking.

Online Marketing Options and Building Your Online Business – Information Overload, Don’t Get Lost!

Many sleepless nights information overload – I can remember when I first turned on the computer and started my search to learn more about starting an online business. Many nights staying up to 3 or 4 in the morning wondering if I had just uncovered the next best product to sell or the next best marketing program to help me generate leads and eventually drive more traffic to this new business. I had lost many nights of sleep because every click of the mouse uncovered another product or opportunity and I began to get overloaded with information to the point of nausea.

Searching for the right product to get started – I was looking for the perfect business opportunity searching page after page reading and hoping that this was the product to help me get started. Being a single parent with little to no extra time many companies claimed their product was the best opportunity to secure a solid financial future for me and my family (two daughter’s). That their product would enable me to spend more time with my daughter’s and change my life forever. I began to get frustrated and lost in my search.

What I learned during my late night searches and what I can share with all of the other online business opportunity seekers – I had to reflect back to my previous career as a PGA professional to find answers to my questions. When searching for an online business product or marketing program it’s like buying golf clubs for the first time. They have so many club brands available and sell golf clubs at so many locations that the question is not what are the best golf clubs or where to buy the golf clubs. As in golf, the online business opportunity is similar because their are so many online MLM products offered and so many distributors to buy them from it can be extremely confusing. Everyone claims to have the best marketing program to market the products you eventually develop a sense of insanity. Ask yourself one question. Does someone really just buy a product or do they buy a product from someone they know and trust? Brand yourself and others will buy any and all the products you have to offer. I realized this when members of the golf club would spend a little more money and purchase the clubs from me instead of a wholesale outlet. The reason is they had developed a relationship with me and trusted me. I had branded myself and had the knowledge and experience to assist them throughout their purchase of their new clubs. Many marketing programs offered do not allow you to brand yourself but someone else. Make sure you buy a marketing program that allows you to brand yourself. Partner up with someone that you can relate to thus improving your chances of success in developing your online business. Best of luck!

Scam or Review You Can Trust? Searching for Real Home-Based Business Information

When you want to buy a book online, you try to find a seller with 100% positive reviews, but when you research options your for home-based business, you are almost certain to encounter some contradictions. A home-based business opportunity leading one person to make hundreds of thousands of dollars is condemned by someone else as a scam. How can you decide who is worth believing? Maybe you decide to check a reputable sounding website that promises to review home-based businesses and reveal which ones are scams. But is this comparison website itself a scam or review that should command your attention? With all the competing and conflicting reviews out on the web today, it is difficult to sort out which ones can be believed.

What makes these so-called reviews so tricky is that they may even recommend more than one thing. While it may seem that not favoring just one means the reviews are impartial, the real reason may be that whoever is sponsoring the website or writing the review is involved in several different affiliate or multi-level marketing programs. It is common for people to be in several programs at once, so if they are featuring several of their own, whatever one you choose will be profitable for that person.

Even seemingly informative articles can be slanted, while claiming to be a review. There may be some valuable information contained in the article, but when it comes down to it, should you believe that the author can really offer a superior alternative? Probably not–at least not right away.

Reviews, scam websites, and articles are all used in the attempt to steer people away from certain programs to competing opportunities. If you want to find information and opinions in reviews that will be helpful, keep digging and getting many perspectives on the options you are considering. If you are looking to be 100% certain that you can trust a review, give up now. There will inevitably be people contradicting one another. Even so, you can glean insights and begin to discover who is being more honest.

You may seldom, if ever find a truly unbiased review. But by continuing to read more reviews and by investigating the people writing the reviews and recommending their particular business opportunity, the picture will become clearer. You still must decide which opportunity to pursue and take a risk. Yet doing a thorough job of discerning whether the information you researched was a scam or review will help give you confidence that you have made the best choice. The more confident you are in your choice, the greater your potential for success with your legitimate home-based business.